My Cart

Test Bank for M: Marketing, 7th Edition, Dhruv Grewal, Michael Levy, ISBN10: 1260260356, ISBN13: 9781260260359

Test Bank for M: Marketing, 7th Edition, Dhruv Grewal, Michael Levy, ISBN10: 1260260356, ISBN13: 9781260260359

Test Bank for M: Marketing, 7th Edition, Dhruv Grewal, Michael Levy, ISBN10: 1260260356, ISBN13: 9781260260359

Download sample

$55.00

In stock
SKU: ufxje746500 Category:

Share this product

YOU SHOULD KNOW

  1. 1. We do not sell the textbook.
  2. 2. We provide digital files only.
  3. 3 .We can provide sample before you purchase
  4. 4 .We do not offer refund once the order is completed.
  5. 5. You will receive this product immediate after placing the order
  6. 6. You are buying: Test Bank for M: Marketing, 7th Edition, Dhruv Grewal, Michael Levy, ISBN10: 1260260356, ISBN13: 9781260260359
  7. 7. ***THIS IS NOT THE ACTUAL BOOK. YOU ARE BUYING the Test Bank in e-version of the following book***

Test Bank for M: Marketing, 7th Edition, Dhruv Grewal, Michael Levy, ISBN10: 1260260356, ISBN13: 9781260260359

Table of Contents
chapter 1 Overview of Marketing
chapter 2 Developing Marketing Strategies and a Marketing Plan
chapter 3 Digital Marketing: Online, Social, and Mobile
chapter 4 Conscious Marketing, Corporate Social Responsibility, and Ethics
chapter 5 Analyzing the Marketing Environment
chapter 6 Consumer Behavior
chapter 7 Business-to-Business Marketing
chapter 8 Global Marketing
chapter 9 Segmentation, Targeting, and Positioning
chapter 10 Marketing Research
chapter 11 Product, Branding, and Packaging Decisions
chapter 12 Developing New Products
chapter 13 Services: The Intangible Product
chapter 14 Pricing Concepts for Capturing Value
chapter 15 Supply Chain and Channel Management
chapter 16 Retailing and Omnichannel Marketing
chapter 17 Integrated Marketing Communications
chapter 18 Advertising, Public Relations, and Sales Promotions
chapter 19 Personal Selling and Sales Management

Reviews

There are no reviews yet.

Be the first to review “Test Bank for M: Marketing, 7th Edition, Dhruv Grewal, Michael Levy, ISBN10: 1260260356, ISBN13: 9781260260359”