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Test Bank for PROMO, 2nd Edition : OGuinn

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Name: PROMO
Author: OGuinn
Edition: 2nd
ISBN-10: 1133626173
ISBN-13: 978-1133626176

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Solution manual for Marketing for Hospitality and Tourism 6th edition by Philip R Kotler, John T Bowen, James Makens

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ISBN:0132784025
ISBN-13:9780132784023

Marketing for Hospitality and Tourism: Marketing for Hospitality and Tourism, 6e is the definitive source for hospitality marketing courses. Taking an integrative approach, this highly visual, four-color book discusses hospitality marketing from a team perspective, examining each hospitality department and its role in the marketing mechanism. These best-selling authors are known as leading marketing educators and their book, a global phenomenon, is the most frequent adoption for the course. Developed with extensive student and professor reviews, this edition includes new coverage of social media, discussion of current industry trends, and hands-on application assignments.

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Test Bank for Advertising and Integrated Brand Promotion, 6th Edition: OGuinn

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Name: Advertising and Integrated Brand Promotion
Author: OGuinn
Edition: 6th
ISBN-10: 0538473320
ISBN-13: 978-0538473323

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Test Bank for Integrated Advertising Promotion and Marketing Communications, 5th Edition: Clow

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Name: Integrated Advertising Promotion and Marketing Communications
Author: Clow
Edition: 5th
ISBN-10: 0132538962
ISBN-13: 978-0132538961

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Test Bank for Marketing 8th Canadian Edition by Crane

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  • Title: Test Bank for Marketing 8th Canadian Edition by Crane
  • ISBN-10: 0070009902
  • ISBN-13: 978-0070009905

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Test Bank for Marketing, 11th Edition: Lamb

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Name: Marketing
Author: Lamb
Edition: 11th
ISBN-10: 1439039429
ISBN-13: 978-1439039427

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Test Bank for Selling Today Creating Customer Value, 6th Canadian Edition : Manning

$59.00
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Name: Selling Today Creating Customer Value
Author: Manning
Edition: 6th Cana
ISBN-10: 0132865130
ISBN-13: 978-0132865135

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Test Bank for Consumer Behavior Building Marketing Strategy, 12th Edition : Hawkins

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Name: Consumer Behavior Building Marketing Strategy
Author: Hawkins
Edition: 12th
ISBN-10: 0073530042
ISBN-13: 978-0073530048

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Test Bank for CB3 CB 3rd Edition Consumer Behavior Babin

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Name: CB
Author: Babin
Edition: 3rd
ISBN-10: 0840058519
ISBN-13: 978-0840058515

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Test bank for The Practice of Public Relations 11/E 11th Edition Gaetan T. Giannini

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 ISBN-10: 0136088902 • ISBN-13: 9780136088905

For undergraduate Introduction to Public Relations courses.

Pairing Fraser Seitel’s unique, humorous voice with the most up-to-date case studies, interviews, news photos, and other techniques, the Practice of Public Relations is truly an “in-your-face” Public Relations textbook.

The 11th edition continues the theme of giving students the knowledge and skills they need to know to be successful in today’s world of public relations —including heavy emphasis on social media and ethics. – See more at: http://www.pearsonhighered.com/educator/product/Practice-of-Public-Relations-The/9780136088905.page#sthash.RAIeD7MJ.dpuf

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Test Bank for Retail Management A Strategic Approach, 10th Edition: Berman

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Name: Retail Management A Strategic Approach
Author: Berman
Edition: 10th
ISBN-10: 8120330420
ISBN-13: 978-8120330429

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Test Bank for Basic Marketing Research, 7 Edition : Gilbert A. Churchill

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Name: Basic Marketing Research
Author: Gilbert A. Churchill
Edition: 7
ISBN-10: 1439041393
ISBN-13: 978-1439041390

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